We’ve created a fantastic 10 Session Webinar Training Program to aid you in becoming a master mobile web design expert and we’re including an additional 11th session focusing on mobile marketing.

This webinar-based Program starts November 1st and is absolutely FREE and we’re offering it exclusively to registered Wapple users. (not registered yet…click here quick!)

During the course you will learn how to build a mobile site yourself using our fictitous car services site ‘K-Ching’ as the focal point whilst learning some of the exciting key design, marketing & technical features of our intelligent Mobile Publishing Platform.

Once registered you’ll be able to download the Training Pack which will include the Program Schedule, the K-Ching Mobile Site content (graphics, csvs ) and all relevant training preperation.

Be quick though, places are limited and registration closes THIS Friday 28th October.

Register Now for the K-Ching Training Webinar! (or sign up with Wapple first)

Consequently, it was no surprise to see the company last week launch ‘Google Sites Mobile Landing Pages’, aka Google Mobilize, a new tool to help SMEs launch mobile websites. While this initiative provides simple, template-based sites and not a viable and integrated tool like Wapple Canvas for companies who need to ensure their brands are completely mobile-optimised, it is still big news for the sector.

Google Mobilize is free for SMEs to use, although this is not a philanthropic gesture on behalf of the company. This is all about mobile advertising revenue with SMEs signing up for the AdWords platform. Even so, it sends out an important message and will perpetuate the adoption of mobile web into every business’s marketing strategy.

The fact that Google are amplifying the words of Wapple and other pioneering mobile web technologies can only be a good thing!

For anyone wanting to display a listing of their products, be it either a one off list, or a list of categories, or a list of items inside a category – it’s all now possible.

You’ve got a load of options to play with:- display thumbnails next to product titles; upload separate thumbnails for each category; options for pagination and of course as with everything in Wapple Canvas, it’s fully multi-lingual.

Right now the shop chunk allows you to show your products, but we have plans for adding checkouts and to integrate with mobile payment providers such as PayPal mobile express checkout. When we add these, we’ll make sure we let you know.

We’ve already used the shop chunk to display product listings on a number of sites – it’s great for showing information and allowing your consumers to browse through items.

Get in touch and let us know what you think of our new feature or if you’ve tried it and have a suggestion to improve it!

So if someone hits your site but ends up on a URL they shouldn’t, you can now create a handy 404 page that might have links to your sitemap (or even a Sitemap chunk on it), a link to the home page, or anything you want.

You can edit your 404 page exactly the same way as you do any other page on your site – create some text, drop a graphic or two on it and you’re done.

If you want some inspiration for cool looking 404 pages, check out this link: http://www.hongkiat.com/blog/60-really-cool-and-creative-error-404-pages/ – there are some great 404 pages on there and if you create something similar, let us know and we’ll publish some of the best!

If you want to split a text chunk over a number of pages, just include [/pagebreak] in the body of your text and pagination links will split the text over multiple pages. Simples.

You can even control the text of the pagination links in the labels page of Canvas.

Just zip up your graphics and upload that file where you would normally upload an image file. Once uploaded, the zip file will be unpacked and each image will become its own site graphic. Whatever rules you set at upload will be applied to each site graphic, but be sure to either remove or replace the new site graphic name. Whatever is in this box will prefix the filename of the source graphic when the site graphic is added

What it allows you to do, is create a group with a name, then place your campaigns into these groups.

We’ve got some fancy new reports coming soon that will display your campaigns grouped together in a really nice way – but for now, start creating your groups and place your campaigns into them.

They allow you to tailor chunks of functionality so they only appear on specific versions of a particular mobile operating system – and up to now, we only enabled it for the BlackBerry OS.

We promised that there would be more, and indeed there are! We have added the following operating system rules:

• Android
• iPhone OS
• Web OS
• Windows Mobile
• Symbian

In addition, we’ve added a dynamic rule to test for the vendor name, so if you wanted, you could target a campaign at all Samsung phones.

Couple these with our impressive super rules, and you can target a Samsung phone, on Android, running Froyo!

Dynamic rules are Canvas only right now, but they will be coming to WAPL in the very near future – we’ll keep you posted on our progress.

You now have an option in Wapple Canvas, and an element in WAPL that allows you to specify a +, or 00, or whatever your international dialling prefix is. It’s labelled up as “International Prefix” in Canvas, and it’s <prefix> in WAPL Read about how to use it with your own scripts here, but for anyone using Canvas, log on and give it a try!

Rules to check if videos are supported, rules to check for active campaigns, rules to check for specific screen sizes.

Of course we have hundreds of others, but something missing from all of them was the ability to have customizable rules to specify your own test criteria.

Dynamic Rules

So what we’ve done is add dynamic rules to Canvas so you can actually define values for certain rules to meet.

For example, if you wanted to launch your site on BlackBerry phones running RIM OS version 4.6.0, you’d create a dynamic RIM OS rule and enter “4.6.0″ as the value.

We will be rolling this functionality into a load of other dynamic rules, Symbian OS, iPhone OS, Bango operator results plus many more – we’ll of course keep you updated with any new developments!

Alternatively, if you want to find out how rules work in WAPL and Wapple Architect, check out our help documentation over at http://wapl.info/coding-for-the-mobile-web-with-WAPL/chapter/Rules/

UPDATE

We have added even more functionality into this feature – the ability to have operators on rules, so you can test if a software version is above a certain value, or equal to something else.