Mobile Web: “Is there anybody out there”?

Those of you old enough to appreciate when an album was a body of work rather than simply a collection of songs built around formulaic hooks to increase iTunes downloads have probably, at some point, listened to and appreciated Pink Floyd’s ‘The Wall’. A tale of descent into madness, the collapse of self and ultimately [...]

Mobile Marketplace or Jurassic Park? Mobile 2012

Let’s speak plainly here. If you’re a half-decent company and you do not have a mobile strategy then you could be seen as a dinosaur. That is the here and now at the end of 2011. If you’re the same in 2012 then it’s likely you’re going to be buried so deep under the cataclysmic, [...]

2011 was the year that the Mobile Web (finally) hit critical mass

That was the year that was. In 2011 agencies, advertisers and brands finally realised that they need to work and partner with mobile web specialists if they are to prosper in an increasingly mobilised world. The overriding reason for this has been the spread of smartphones and much has changed over the course of a [...]

DEDICATED APPS ARE NOVELTIES, MOBILE WEBSITES ARE FOR LIFE

Do you think Argos would do as much online business if instead of running a website they required you to download a OS-dependent application to your desktop? Of course not. That’s because eddicated apps are a solitary novelty while a mobile website is all about evergreen functionality. In-store payment on mobiles is simply not here [...]

The smartphone is here to stay so jump into mobile

Towards the end of 2010, global sales of smartphones outstripped those of PCs for the first time. According to research company IDC, 100.9 million smartphones shipped in the final quarter of 2010, a figure that is more than 18 million higher than PC sales of 92.1 million. While the media seems obsessed with the latest [...]

The web-apps vs installed apps debate continues…

With Mobile World Congress kicking off today and a whole hall called ‘App Planet‘ [I guess 'Planet of the Apps' would have looked like a typo...] it’s a great day for another story with two ways of publishing to mobile going head to head. http://www.ft.com/cms/s/0/28744c96-176a-11df-87f6-00144feab49a,dwp_uuid=4dce8136-4a24-11da-b8b1-0000779e2340.html?nclick_check=1 So, lets be clear once again. Installed apps are OK [...]

Perhaps the BBC read MobileWebJunkie

I am pleased to say that since my recent rant, the BBC have started to render correctly for my Android handset. I have the mobile version again. I am happy.

Code, Don’t Transcode for Mobile Web

Transcoding web pages into mobile web pages does not work. There’s an ongoing debate on the subject of mobile web transcoding, so here’s our take. Let’s be clear on our language here though. Transcoding videos for mobiles is essential and very good, but doing it to your web output is bad. Really bad. A reliance [...]

O BBC, Where Art Thou?

Right now, I feel like the blind man telling my own future. If the BBC don’t start recognising my Android handset as a mobile browser again, I’ll go elsewhere. I’ve had enough of navigating their full website through my small screen and I want the mobile experience back.

The iPhone Debate Gets Even Hotter!

Konny Zsigo of the MDA recently posted an insightful article into the ‘to iPhone or not to iPhone debate. It seems to have attracted a lot of flames. Blimey! Time for Mobile Web Junkie to dive in… Read the  article. It’s great. If you’re trying to make money, dump your iPhone strategy Then the comments [...]